Are you grappling to know what is being said about your brand online? Social networks, video sharing, consumer reviews and blogs are increasingly impacting purchasing consumer purchasing patterns in the new Web 2.0 world. With peer-to-peer communications establishing a new communications paradigm, consumer conversations are beginning to impact business organizations and affect various stake holders which in turn have a direct correlation on sales, credibility and brand sentiment. Diverse media platforms are forcing organizations to relearn and redefine customer communication and how best to manage customer relationships across the net.
Developed in India, informm™ is a social media monitoring tool with a global business opportunity. It has the ability to monitor and measure 'what is being talked about' across online social media platforms, from text based information, images and video - evaluating opinion, recommendations and 'word-of-mouth' buzz. informm™ has already gained commercial traction and widespread market interest from marketing, brand and customer service teams in Corporate India. Two of India's largest financial brands are currently customers.
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